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Social media marketing gurus Tori Fugate and Annie Frisbie with KC Pet Project provide real talk about how to ignite your online presence. Their own social media strategy gained 35,000 followers on Instagram and over 108,000 Facebook followers in a matter of a few years. Using this success as a basis, you'll learn:
- How to engage your followers on social media platforms
- How to invest in your social media presence by creating premium content for your organization.
- How to use Instagram to build your brand, create awareness of your work and gain supporters.
Through creativity, networking and little bit of hard work, you too can spread the word and enhance your brand on social media.
A program of the Marketing Matters series.
Tori Fugate is the Chief Communications Officer at KC Pet Project. Her role with KC Pet Project has enabled her to build the organization's brand and promote its mission from inception to what it is today. She oversees all communications, events, web management, social media, public relations, and advertising for the organization.
Annie Frisbie is KC Pet Project's Marketing and Design Specialist. She is skilled in in graphic design and social media, as well as photography and videography, two assets that have attributed to the success of thousands of followers. As a visual storyteller for those who don't have a voice, Annie creates content that is not only visually pleasing, but tells a story that otherwise wouldn't be told.