Leveraging LinkedIn to Market Your Mission (and Yourself!)

 
How can you use LinkedIn to increase your online presence, and further your mission?

The days of who you know are gone. Now, it’s about who knows you.
 
Particularly if you have a public facing role in marketing or fundraising, your LinkedIn page becomes your calling card. How you present online affects the credibility of your organization, as well as your ability to connect with potential donors, supporters, and volunteers.
  
Join Chris Stibbs, Director of Philanthropic Engagement at Newhouse, and Katie Lord, Vice President of Nonprofit Development with Proof, to explore your networking goals and start to develop the tactics that deliver results. 
 
Depending on your objectives, you may want to 'cast a wide net' and use LinkedIn to draw in as many potential supporters as you can. Others may want to use the platform to enhance credibility and establish deeper relationships with a specific audience. Let Chris and Katie walk you through their strategies and help you formulate your own approach.

If you're ready to learn more about LinkedIn for personal or professional connections, then this session is for you.  

This is a program of the Marketing Matters Series. 

Speakers:

Christopher Stibbs currently serves as the Director of Philanthropic Engagement for Newhouse, Kansas City's oldest domestic violence agency. Chris brings passion, energy, and creativity to his work, using the power of storytelling to connect donors, volunteers, and community members to the mission of Newhouse. Some of Christopher's current community impact initiatives include serving on the Core Planning Team for TEDxKC, Kansas City's largest, self-organized TEDx event; as a Centurion through the Greater Kansas City Chamber; his work with AFP Global and the local Kansas City chapter; and his involvement with the Loop KC, a millennial networking group. Christopher is a two-time graduate of Rockhurst University, with a Bachelors in Psychology & Criminal Justice, and a Masters in Management. When not working, Christopher loves exploring Kansas City, being around friends, and playing sand volleyball.
 

Katie Lord is Vice President of Nonprofit Development at Proof and brings extensive background in nonprofit development and marketing. At Proof, Katie works with nonprofit client partners to create deeper more strategic relationships with donors, volunteers and constitutes through the use of emotional data. Katie’s strength and passion is working with nonprofit organizations to increase their fundraising and development success through strategic, donor-based communications.

Cancellation/Program Policies:

No refunds will be processed within 3 business days of the program date. No shows will be billed. Nonprofit Connect may take photographs, screenshots, or video recordings at public and virtual events, so we ask that you read our Privacy Policy for more information. Each registration is for one individual. We kindly ask that you do not circulate your webinar link with others who have not registered.

So that we can serve you better, we want to understand who is in the room. You will be asked two demographics questions as you register for this event. We will never share your individual information, and we will only report on demographics in aggregate. Any questions or comments? Contact us at info@npconnect.org.